VitChem Secures Fruitful Results at SEPAWA CONGRESS 2025
From October 15 to 17, 2025, the 72nd SEPAWA CONGRESS 2025 concluded successfully at the Estrel Congress Center Berlin. VitChem, a leader in cellulose ether solutions, delivered an outstanding performance at Booth D560—attracting widespread market attention, securing multiple cooperation intentions, and strengthening its position in the European detergents and cosmetics raw materials market.
1. Exhibition Highlights: A Popular Booth with Positive Feedback
As a flagship event for Europe’s detergents, cosmetics, and fragrance sectors, SEPAWA CONGRESS 2025 drew tens of thousands of professional visitors from over 30 countries. “European clients were particularly impressed by the performance of our cellulose ether products,” said a VitChem technical manager. “Many praised the stability of our HPMC D901-D906 series in cosmetic emulsions and the cold-water solubility of our HEC products, which aligns with Europe’s focus on energy efficiency and sustainability. On-site, 15 clients requested sample tests, and 8 signed preliminary cooperation intentions.”
Notably, VitChem’s eco-friendly CMC variants gained significant traction, as European buyers prioritized raw materials that meet the EU’s strict environmental standards. The company’s on-site provision of product certification documents (including technical parameters and compliance reports) further boosted client trust.
2. Product Strength: Cellulose Ethers Winning Market Recognition
VitChem’s carefully selected sample lineup at Booth D560 addressed the specific needs of the European market, with key products standing out for their performance and versatility.
The HPMC D901-D906 were highly recognized for their excellent film-forming and thickening properties. A German cosmetic brand noted, “VitChem’s HPMC maintains consistent viscosity even at low temperatures, which is crucial for our winter product lines. It also improves the spreadability of our lotions, enhancing user experience.”
3. Technical Exchanges: Deepening Trust Through Professional Support
To facilitate effective communication, VitChem’s technical team provided on-site, tailored consultations at Booth D560. They addressed common industry challenges,
The team also shared case studies of successful collaborations with global clients, demonstrating how VitChem’s cellulose ethers have solved real-world formulation problems. “Many clients told us that our technical insights were as valuable as our products,” said the team lead. “This one-on-one interaction helped us better understand European market needs and laid the groundwork for long-term partnerships.”
4. Future Outlook: Expanding European Market Footprint
“SEPAWA CONGRESS 2025 confirmed that our cellulose ether solutions are well-matched to the European market’s high standards for quality and sustainability,” said a VitChem representative. “Moving forward, we will increase R&D investment in eco-friendly and high-performance variants, expand our local logistics network to shorten delivery times, and participate in more European industry events to strengthen partnerships. Our goal is to become a trusted, long-term supplier of cellulose ethers for the European detergents and cosmetics industry.”
With the insights and connections gained from this exhibition, VitChem is well-positioned to drive further innovation and growth in the global chemical materials market.
